NYC Research Group, Inc.

PRODUCT AND SERVICE MESSAGING THAT RESONATES &
FORMER IT EXECUTIVES WHO UNDERSTAND YOUR CLIENTS!
HOW MUCH MORE PERFECT CAN YOU GET!

RESEARCH

NYC Research Group clients request research in various areas including security, technology trends, business value/impact, comparative performance and digital footprint.

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MESSAGING

Messaging is the key to a successful marketing campaign.

Collaborated, consistent messaging that focuses on delivering business value that is measurable is the main focus.

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ENGAGEMENT

Engagement is about motivating prospects to want to find out more about your products and services.

Our clients have experienced higher than average client engagement resulting in a positive revenue impact.

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DIGITAL

More of your customers are looking to the "web" for answers and direction.

The question is, how does a potential customer feel after they have read what others have said about your products and services?

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TESTING

3rd party product performance, function and feature validation is a cornerstone of marketing campaigns.

A less costly alternative is where the 3rd party audits your testing process, criterion, execution, and results.

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ABOUT US

NYC Research Group is a collection of knowledgeable, experienced former IT Executives that work with clients to improve business outcomes. Success comes from our unique end-user perspective which enables our clients to motivate prospects to engage with their sales force.